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来源：The South China Morning Post

20200807 《花木兰》放弃院线放映，迪士尼为什么反而大赚？

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原文

Disney’s Mulan will not see big screen release, set for September streaming launch

  • Disney’s much-delayed blockbuster Mulan will skip the big screen and premiere on streaming platform Disney+ next month, it was announced Tuesday, as coronavirus keeps theatres shut across much of the United States. The unprecedented decision – described by CEO Bob Chapek as a “one-off” for a Disney blockbuster – is the latest major blow for cinema chains already reeling from the pandemic.

 

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